Cookie Policy
Last updated: 29 July 2024
1. Introduction
1.1 Our Website (supercycle.com) uses cookies and similar technologies. This helps us to provide you with a good experience when you browse our Website and also allows us to improve our Website.
1.2 Cookies are small text files that are downloaded to your device (e.g. your computer or smartphone). Cookies contain uniquely generated references which are used to distinguish you from other users. They allow information gathered on one webpage to be stored until it is needed for use on another, allowing our Website to provide you with a personalised experience (like remembering your favourites) and provide us with statistics about how you interact with our (and sometimes third party) Website.
1.3 Cookies are not harmful to your devices (like a virus or malicious code) but some individuals prefer not to share their information (for example, to avoid targeted advertising).
2. Different Types of Cookies
2.1 Session vs. persistent cookies: cookies have a limited lifespan. Cookies which only last a short time or end when you close your browser are called session cookies. Cookies which remain on your device for longer are called persistent cookies (these are the type of cookies that allow websites to remember your details when you log back onto them).
2.2 First party vs. third party cookies: cookies placed on your device by the website owner are called first party cookies. When the website owner uses other businesses’ technology to help them manage and monitor their website, the cookies added by the other business are called third party cookies.
2.3 Categories of cookies: cookies can be grouped by what they help the website or website owner do:
- Necessary cookies are cookies which help the website to run properly (when they are strictly necessary cookies it means their only function is to help the website work);
- Performance / functionality cookies help a website owner understand and analyse how a user uses a website, in order to personalise content and remember user preferences;
- Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, etc;
- Marketing / advertising cookies tailor online adverts to reflect the content you have previously browsed and help inform companies about your interests so they can show you relevant adverts.
3. What Do We Use Cookies For?
3.1 We use cookies:
- to track how visitors use our Website;
- to record whether you have seen specific messages we display on our Website;
- to keep you signed into our Website;
- where we post content and links to content, we use cookies to capture and analyse information such as number of views and shares.
4. What Cookies Do We Use?
4.1 The cookies we use on our Website are:
| Cookie | Domain | Description | Duration | Type |
|---|---|---|---|---|
| keep_alive | www.supercycle.com | The keep_alive cookie is used to maintain a user's session active on a website, preventing automatic logout during periods of inactivity. | 30 minutes | Necessary |
| secure_customer_sig | www.supercycle.com | Shopify sets this cookie to be used in connection with customer login. | 1 year | Necessary |
| localization | www.supercycle.com | The localization cookie stores user preferences for language and region to provide a personalized browsing experience. | 1 year | Necessary |
| _tracking_consent | supercycle.com | Shopify sets this cookie to store a user's preferences if a merchant has set up privacy rules in the visitor's region. | 1 year | Necessary |
| _cmp_a | supercycle.com | The _cmp_a cookie is typically used for consent management, helping websites comply with legal requirements by storing user consent preferences. | 1 day | Necessary |
| _shopify_y | supercycle.com | This cookie is associated with Shopify's analytics suite. | 1 year | Analytics |
| _shopify_s | supercycle.com | This cookie is associated with Shopify's analytics suite. | 1 hour | Analytics |
| _orig_referrer | supercycle.com | Shopify sets this cookie to be used in connection with shopping cart. | 14 days | Analytics |
| _landing_page | supercycle.com | Shopify installs this cookie to track landing pages. | 14 days | Analytics |
| _shopify_sa_t | supercycle.com | Shopify sets this cookie for marketing & referrals. | 1 hour | Analytics |
| _shopify_sa_p | supercycle.com | Shopify sets this cookie for marketing & referrals. | 1 hour | Analytics |
| _gcl_au | supercycle.com | Google Tag Manager sets this cookie to experiment advertisement efficiency of websites using their services. | 3 months | Analytics |
| guest_id_marketing | twitter.com | Twitter sets this cookie to identify and track the website visitor. | 1 year 1 month 4 days | Advertisement |
| guest_id_ads | twitter.com | Twitter sets this cookie to identify and track the website visitor. | 1 year 1 month 4 days | Advertisement |
| personalization_id | twitter.com | Twitter sets this cookie to integrate and share features for social media and also store information about how the user uses the website, for tracking and targeting. | 1 year 1 month 4 days | Advertisement |
| guest_id | twitter.com | Twitter sets this cookie to identify and track the website visitor. It registers if a user is signed in to the Twitter platform and collects information about ad preferences. | 1 year 1 month 4 days | Advertisement |
| muc_ads | t.co | Twitter sets this cookie to collect user behaviour and interaction data to optimize the website. | 1 year 1 month 4 days | Advertisement |
| lidc | linkedin.com | LinkedIn sets the lidc cookie to facilitate data center selection. | 1 day | Functional |
| bcookie | linkedin.com | LinkedIn sets this cookie to track the use of embedded services. | 1 year | Advertisement |
| li_gc | linkedin.com | Linkedin set this cookie for storing visitor's consent regarding using cookies for non-essential purposes. | 6 months | Functional |
| _ga_* | supercycle.com | Google Analytics sets this cookie to store and count page views. | 1 year 1 month 4 days | Analytics |
| _ga | supercycle.com | The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors. | 1 year 1 month 4 days | Analytics |
| _fbp | supercycle.com | Facebook sets this cookie to store and track interactions. | 3 months | Analytics |
| __cf_bm | hubspot.com | This cookie, set by Cloudflare, is used to support Cloudflare Bot Management. | 1 hour | Necessary |
| __cf_bm | hsforms.com | This cookie, set by Cloudflare, is used to support Cloudflare Bot Management. | 1 hour | Necessary |
| messagesUtk | supercycle.com | HubSpot sets this cookie to recognize visitors who chat via the chatflows tool. | 6 months | Functional |
| __hstc | supercycle.com | This is the main cookie set by Hubspot, for tracking visitors. It contains the domain, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session). | 6 months | Analytics |
| hubspotutk | supercycle.com | HubSpot sets this cookie to keep track of the visitors to the website. This cookie is passed to HubSpot on form submission and used when deduplicating contacts. | 6 months | Analytics |
| __hssrc | supercycle.com | HubSpot cookie sets this cookie to determine if the visitor has restarted their browser. If this cookie does not exist when HubSpot manages cookies, it is considered a new session. | session | Necessary |
| __hssc | supercycle.com | HubSpot sets this cookie to keep track of sessions. This is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. It contains the domain, viewCount (which increments with each pageview in a session), and session start timestamp. | 1 hour | Necessary |
4.2 We can only use cookies with your permission (you will be prompted by a message when you first visit our Website, also known as a cookie banner, where you can choose to accept or decline our cookies).
4.3 You can update your cookies settings and permissions on our Website by adjusting the cookie settings within your browser.
4.4 You can choose to decline cookies but if you turn off necessary cookies, some pages and functions on our Website may not work properly. You can also manage cookies through your browser settings or device settings (your user manual should contain additional information). You may wish to visit https://allaboutcookies.org/how-to-manage-cookies to find out how to disable cookies on different browsers.
4.5 You can also delete cookies and opt-out of being tracked by certain cookies directly with the relevant third-parties (for example, you can disable Google Analytics on their website).
4.6 If you have any questions about our cookies, or how we otherwise use your personal data, please visit our Privacy Policy for further details.